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A forthcoming World Expo, which will be held in Osaka_(city)|, Kansai, Japan.

The logo, nicknamed "inochi-no-kagayaki" and created by graphic designer Shimada Tamotsu, has become a talking point on Japanese Twitter due to its mascot-like, albeit eldritch abomination|eldritch, design. This contrasts the other "top five entries":[www.expo2025.or.jp/en/news/news-20200825/] which were more abstract and stereotypical of a logo. This has spawned parodies interpreting the logo in a variety of ways, ranging from cute mascot to clothing motif to horrifying monster.

A mascot character based on the aforementioned logo was also created, which was "named":[twitter.com/expo2025japan/status/1549008586218655745] MYAKU-MYAKU.

h4. Further reading:
* "Osaka Chooses Googly-Eyed Logo for Expo 2025 and It’s an Obvious Choice (Spoon & Tamago)":[www.spoon-tamago.com/2020/08/25/osaka-expo-2025-logo/]
* "The logo for Osaka's Expo 2025 has been revealed – and it's a little surreal (TimeOut)":[www.timeout.com/tokyo/new...-a-little-surreal-082520]

h4. See also
* MYAKU-MYAKU
* Expo2005
* Tower of the Sun - Expo'70, Osaka
* Cosmo Hoshimaru - Expo'85, Tsukuba



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