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V1 A forthcoming World Expo, which will be held in [[Osaka_(city)|]], Kansai, Japan.

The logo, nicknamed "inochi-no-kagayaki" and created by graphic designer Shimada Tamotsu, has become a talking point on Japanese Twitter due to its mascot-like, albeit [[eldritch abomination|eldritch]], design. This contrasts the other "top five entries":[https://www.expo2025.or.jp/en/news/news-20200825/] which were more abstract and stereotypical of a logo. This has spawned parodies interpreting the logo in a variety of ways, ranging from cute mascot to clothing motif to horrifying monster.

A mascot character based on the aforementioned logo was also created, which was "named":[https://twitter.com/expo2025japan/status/1549008586218655745] [[MYAKU-MYAKU]].

h4. Further reading:
* "Osaka Chooses Googly-Eyed Logo for Expo 2025 and It’s an Obvious Choice (Spoon & Tamago)":[https://www.spoon-tamago.com/2020/08/25/osaka-expo-2025-logo/]
* "The logo for Osaka's Expo 2025 has been revealed – and it's a little surreal (TimeOut)":[https://www.timeout.com/tokyo/news/the-logo-for-osakas-expo-2025-has-been-revealed-and-its-a-little-surreal-082520]

h4. See also
* [[MYAKU-MYAKU]]
* [[Expo2005]]
* [[Tower of the Sun]] - Expo'70, Osaka
* [[Cosmo Hoshimaru]] - Expo'85, Tsukuba
Updated by bot Sun, Sep 18 '22, 02:54